Wednesday, July 25, 2007

McConalds Bring Back Supersize Soda

Remember Supersize sodas? They’re back, except this time the chain is trying a new name. Meet the “Hugo,” a 42-ounce drink now available for as little as 89 cents in some markets. A Hugo soda contains about 410 calories.

McDonald’s might as well have called it the Tubbo.

Making matters worse, Hugo ads are available in several languages, making sure that minorities — who are disproportionately affected by the obesity epidemic — are aware of the budget beverage. more .

1 comment:

Anonymous said...

Part of the problem is in cultural differences, Van der Burg said. ‘Richer families in the centre buy water but poorer families like to think they are rich enough to buy cola and not to drink water out of a tap,’ the Parool quotes him as saying.

There is some truth in that I think. Good morning Mx